Chris Morgan

GPA: 3.6/4.0; Marketing Student of the Year 2023

Relevant Coursework: Digital Marketing, Market Research, Consumer Behavior, Social Media Marketing

Assisted in managing social media accounts for 5 small business clients

Created content calendars and wrote blog posts generating 10K+ monthly views

Analyzed campaign metrics and prepared monthly performance reports

Helped promote campus events through social media and email campaigns

Designed flyers and graphics using Canva and Adobe Creative Suite

Led team of 3 in developing comprehensive marketing campaign for local nonprofit

Campaign resulted in 50% increase in social media engagement and 100+ new newsletter subscribers

Digital Marketing: Social Media Management, Content Creation, Email Marketing, SEO Basics

Tools: Hootsuite, Mailchimp, Google Analytics, Canva, Adobe Creative Suite (Basic)

Additional: Copywriting, Basic HTML, Photography, Microsoft Office Suite

Organized networking events and workshops for 50+ student members

Increased chapter membership by 30% through targeted recruitment campaigns